We Be Book’N is a community-based book club and creative movement built around literacy, connection, and culture. The client needed a promotional flyer for an upcoming event that would instantly grab attention and communicate the club’s fun, modern, and unapologetically bold vibe.
The flyer had to be clear and eye-catching, with space to highlight event details while staying on-brand in terms of tone, style, and layout.
Industry: Gaming / Consumer Electronics
Services Provided: Logo Redesign, Packaging Design
Platform: Adobe Illustrator + Photoshop
Location: Conceptual Redesign Project
The flyer design for We Be Book’N was created to reflect the brand’s playful, expressive, and inclusive community spirit. The visual approach combined bold typography, layered graphic elements, and a vibrant colour palette to capture the energy of the book club and its audience. The design aimed to balance creativity with clarity, making it both attention-grabbing and informative for a wide audience.
We approached the flyer with a creative-first mindset — starting with bold typefaces and layered visuals that brought the We Be Book’N identity to life. The layout featured overlapping textures and hand-drawn accents to evoke a collage-like, grassroots vibe, while the overall structure maintained a clear flow for readability.
The design placed emphasis on the event name and key call-to-action, followed by supporting details like date, location, and RSVP info. All visual elements were crafted to work across both print and digital formats, whether the flyer was shared in hand or across social media.
The final flyer successfully captured the voice of We Be Book’N — fun, fearless, and community-driven. The design elevated the professionalism of the event while keeping the grassroots spirit intact, helping attract new attendees and promote awareness across the club’s growing audience.
The flyer continues to serve as a flexible template for future events, with its structure easily adaptable to new content while maintaining brand consistency.
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